PLUS - A Better "Us," Intentionally Created
Less Conflict. More Connection. Every Single Day.
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Marriage rarely falls apart because couples stop loving each other.
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More often, life gets busy. Small acts of kindness become less frequent. Important conversations are postponed. Unspoken disappointments slowly replace appreciation, and two people who deeply love each other can gradually begin to drift apart.
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PLUS was created to change that.
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Instead of waiting until problems become painful, PLUS helps couples strengthen their relationship through simple daily habits, meaningful weekly feedback, and intentional growth. The goal isn't perfection. The goal is consistent progress.
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Every day, couples are invited to reflect on two simple questions:
• What did I do today to help my partner feel more loved?
• What did my partner do today that helped me feel more loved?
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Every week, each partner completes a guided relationship check-in that provides honest, supportive feedback in the areas that matter most. Rather than criticizing each other, couples learn exactly what small adjustments can make the greatest difference.
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PLUS transforms difficult conversations into opportunities for deeper understanding by helping couples replace defensiveness with curiosity, criticism with clarity, and assumptions with intentional communication.
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Our philosophy is simple:
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Truth creates awareness.
Consistency creates change.
Love grows through intentional action.
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The Relationship Health Score helps couples monitor the overall health of their relationship over time, while Daily Check-Ins and Weekly Feedback encourage the habits that build lasting connection.
Our Mission
Our mission is simple:
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To help every couple create a stronger, healthier, and more fulfilling marriage through intentional daily actions, honest communication, and meaningful personal growth.
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We believe great marriages are not found.
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They are intentionally created.
The PLUS Marriage Initiative
At PLUS, we believe every marriage has something to teach the world.
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Every breakthrough...
Every repaired conflict...
Every small act of kindness...
Every moment of choosing love over frustration...
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Together, those experiences can help us better understand what truly strengthens relationships.
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For couples who choose to participate, PLUS offers the opportunity to join the PLUS Marriage Initiative.
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The PLUS Marriage Initiative is our long-term commitment to discovering the everyday habits, communication patterns, and relationship practices that help marriages thrive.
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Participation is always voluntary.
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If a couple chooses to participate, their personal identity is removed from the information used for the initiative.
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Names, email addresses, phone numbers, and other identifying information are never included.
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Only anonymous relationship trends and aggregate insights are used to help us continually improve PLUS and develop better tools for future couples.
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Our hope is that every couple who joins the initiative can say:
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"Our marriage didn't just become stronger—we helped strengthen marriages everywhere."
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Together We're Building Something Bigger
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Every day, thousands of couples are making intentional choices to love better.
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Together, they are creating something far greater than an app.
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They are helping build one of the world's most meaningful collections of anonymous relationship insights—designed to answer an important question:
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What truly helps marriages become stronger over time?
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As the PLUS community grows, these anonymous insights will help shape future coaching programs, educational resources, relationship tools, and practical guidance that can benefit couples for generations to come.
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When you choose PLUS, you're investing in your own marriage.
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If you also choose to participate in the PLUS Marriage Initiative, you're helping build a future where stronger marriages become more common, more intentional, and more achievable for families everywhere.
Our Commitment
Everything we build is guided by five promises:
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We will protect your personal information with the highest level of care.
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We will be transparent about how your information is collected and used.
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We will never sell personally identifiable relationship information.
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We will always give you meaningful control over your privacy and participation.
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We will continually use what we learn—through anonymous, permission-based participation—to help couples build stronger marriages.
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At PLUS, We Don't Believe in Perfect Marriages.
We Believe in Intentional Marriages.Â
PLUS
A Better "Us," Intentionally Created.
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Download PLUS for FREE and experience what marriage feels like when you’re both finally on the same page.